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July 18, 2006
Eye Tracking and Thermals
I have been mentioning some of the SirsiDynix eye tracking research that we've done in collaboration with Kent State University in Ohio.
Quite a few people are asking to read more about this exciting technology. I decided it's easier to blog the links so here's an example and you'll find more in the links below.

Here's a SirsiDynix OneSource overview article we commissioned from our partners at Kent State U:
Also, play this short video, from Seth Godin. it shows some of the tools in action.
Here's the Wikipedia entry on Eye Tracking.
These articles , article 2, from Poynter (the newspaper gurus) are good too:
Here's Jakob Nielsen's take on it. Read one and then another about the "F" pattern research.
Here's some of the commercial products:
Eye Tools
Tobii
Seeing Machines
EyeLink
Here's an eye tracking conference!
And if you're feeling academic:
http://www-psych.stanford.edu/~richardson/docs/EyeTrackingEBBE.pdf
Have fun surfing.
Stephen
Posted by stephen at July 18, 2006 4:46 PM
Comments
Stephen,
Hi, Ed Vielmetti recommended I talk to you, this looks good. I'm writing an article on eye tracking, and would like to discuss this. FYI I just posted an article on a recent clickstream study that has some overlap to your work.
http://www.websiteoptimization.com/speed/tweak/clickstream/
Posted by: Andy King at July 26, 2006 12:59 PM
